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GO CRUISIN' IN KNEX® STREET MODS™ BOOMIN' TRUCK™

Hatfield, PA - February 2006 - Truck aficionados who love to cruise and get in the groove can now enjoy the ride with the latest K'NEX vehicle introduction - the Street Mods Boomin' Truck.

Inspired by real aftermarket performance-part companies such as Axis Sports Tuning™ and Pypes Performance Exhaust™, the K'NEX low-rider Boomin' Truck comes complete with cool tuner parts and includes real music, flashing lights and speakers that pump to the beat of the music. The kit comes in a Try-Me package, includes chrome rims and exhaust, and step-by-step instructions for two models.

Designed for children 8 years and older. The approximate retail price is $29.99. The Boomin' Truck will be available Fall 2006.

About K'NEX
Founded in 1992, K'NEX Industries was established to make and sell what has become one of the world's leading integrated construction systems for children. Winner of over 150 international awards and recognitions, K'NEX seeks to build young minds with its exciting product line and critically acclaimed K'NEX Education program.

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Contact:
Rebeca Schiller/Rashidah Ferguson
Child's Play Communications
(212) 222-0645/(212) 0643
rs@childsplaypr.com / rf@childsplaypr.com

About K’NEX Brands

Founded in 1992, K’NEX Brands, the world’s most innovative construction toy company, was established to make and sell what has become one of the world’s leading integrated construction systems for children. Winner of over 200 international awards and recognitions, K’NEX is America’s building toy company focused on Building Worlds Kids Love, and encourages youngsters to “imagine, build and play.”  For more information, please visit www.knex.com.